Which Marketing Superhero are You? Pick the answer that BEST fits your business for each question. Step 1 of 11 9% Take this simple quiz to find out your Marketing Superhero identity. When your Marketing Superhero is revealed, you will get tips for making the best use of your marketing superpowers. Up, up and away... What criteria do you use to evaluate your advertising?* I wish we could advertise but I don’t have the time or budget. It incorporates the most recent ideas from our sales team. It demonstrates all of our important features. It emphasizes our commitment to service. Since I know my product/service best, I know when it’s right. What would you say if you were asked to describe your target audience?* Which one? I define our audience broadly as consumer, industrial, commercial, etc. All of these. Our audience is hard to describe because they are all so different. Virtually anyone can use our product or service. How long have you owned the business?* It doesn’t matter. Long enough to know what I’m doing. 3-10 years 1-3 years Long enough to worry about succession planning What do you think your prospects say about your products/service?* I see them everywhere. I see them everywhere, but I don’t know what they do I can’t afford them. Haven’t heard of them. I don’t know what they do. What is your annual marketing budget?* We don’t have a marketing budget. Same as last year. We don’t spend money on marketing. That depends on which channel you mean. We spend whatever we need to spend. What do you believe is the most pressing need for your marketing?* Prioritization Focused leadership Focused strategy Clear objectives Setting expectations How many times does your company post on social media each week?* 50+ 1-10 As many times as we can. Our customers don’t use social media. It depends on our sales cycle, the date, and our marketing calendar. Who does your marketing?* We have an internal marketing person who does everything we need. We really don’t do a lot of marketing. I do all the marketing myself. We have a marketing manager who leads and evaluates our marketing and our marketing team. We have several internal people who each have responsibilities for some of our marketing. How many people actively sell your product or service for your company?* All of them. 0 5 or more. 1 or more. 10 or more. Name* First Last Company Name* First Email* Enter Email Confirm Email Take our quiz to reveal your Marketing Superhero identity and we will also email you the link to the information so that you may download it at any time. Sullivan Solutions uses the information you provide to contact you about our relevant content and services. You may unsubscribe from these communications at any time. For more information, see our Privacy Policy.CAPTCHA
