You are a Marketing Superhero so you already have your social media policy in place to protect your brand and your IP (intellectual property). It’s the smart thing to do. Are you using your social media policy for good or are you subverting your team’s core strengths?...
You’ve created your social media profiles, you schedule posts in advance, and you respond to your followers, how could you possibly engage your audience further? The answer –  real-time, interactive video posting through Facebook Live, Instagram Stories,...
Social media, can be fun, time-consuming, engaging and frustrating all at the same time. And whether we like it or not social media is essential to growing any business. But just creating a profile isn’t enough, you must be engaged on a weekly, sometimes daily...
