3 Articles I Bookmarked This Week We live in a highly-digital age, with so much information constantly available at our fingertips, it’s sometimes difficult to see through the clutter. Each week I scroll through countless articles in my newsfeed, this week I...
The Marketing Power of Your Smile [vc_row][vc_column][vc_column_text]I had the recent privilege to accompany our client on a visit to his customer’s facility. It’s always a great opportunity when we get to step into our client’s world because it allows us to...
Getting the Better Testimonial I often say, “There is no magic wand” in marketing. Of course there are “rules”, but, like Captain Barbosa says in Pirates of the Caribbean, they’re really more like “guidelines”. The closest you can get to magic in marketing is...
An Open Email to My Client(s) Do you ever find yourself repeating yourself? I do. Since we work with so many owner-led businesses, we see a lot of similar struggles and tend to repeat ourselves occasionally. I recently sent the email below to one of our clients who...
Ways to Make Email Work Email marketing can be an effective part of your relationship with your clients and potential clients. But what makes a good email work better than others? We live in an age of constant motion; long emails are a thing of the past. Here are some...
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