Communication

Simple Thoughts

Analytics - K.I.S.S. and Tell Simple Thoughts...This is the best article I've seen to answer the question "What do we...

KarenSullivan Apr 23, 2017 1 min read

You've created your social media profiles, you schedule posts in advance, and you respond to your followers, how could...

KarenSullivan Mar 20, 2017 1 min read

Social media, can be fun, time-consuming, engaging and frustrating all at the same time. And whether we like it or not...

KarenSullivan Feb 19, 2017 1 min read

Each week I scroll through numerous articles across my various newsfeeds. These are the articles that stood out to me...

KarenSullivan Jan 22, 2017 1 min read

Really knowing your audience is central to understanding what strategies, media and messages you should put out....

KarenSullivan Nov 18, 2016 2 min read

Tucked between Black Friday and Cyber Monday is the lesser-known Small Business Saturday®. If you haven’t heard about...

KarenSullivan Oct 25, 2016 3 min read

We live in a highly-digital age, with so much information constantly available at our fingertips, it's sometimes...

KarenSullivan Oct 18, 2016 2 min read

Though it started as a blogging platform, WordPress has nimbly evolved into a powerful website engine that now drives...

KarenSullivan Aug 25, 2016 5 min read

I had the recent privilege to accompany our client on a visit to his customer’s facility. It’s always a great...

KarenSullivan Jul 11, 2016 3 min read

I often say, “There is no magic wand” in marketing. Of course there are “rules”, but, like Captain Barbosa says in...

KarenSullivan Jun 30, 2016 4 min read